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The 2020 Website Health Guide

A healthy website makes for a healthy business, which is why you should be focusing on your website performance and how to improve it in 2020. We've compiled a list of the most important elements you should focus on this year. 

THE 2020 WEBSITE HEALTH GUIDE

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Times are a-changing and we want you to be on top of all the changes coming in 2020. We've laid out everything you need to remember to make sure your website stays relevant, fresh and healthy for the upcoming year.

1.
WEB ACCESSIBILITY STANDARDS
By following the guidelines of the Web Content Accessibility Guidelines you’re ensuring that your website is safe from legal disputes, improves your website reputability, and allows you to rest assured that your website is available to everyone. In Canada, the WCAG is becoming standard practice among all government websites.
web accesibility
Load Time
2.
LOAD TIME

Think load time doesn’t matter?

40% of user who wait longer than 5 seconds for an eCommerce page to load will leave according to an Aberdeen report. So while load time might be the last of your worries, increasing load time is one of the easiest ways to improve your SEO.

3.
CONTENT

Content marketing is quickly becoming the most popular and in-demand sources in digital marketing. Quality content is one of the most effective ways to improve your businesses reputation and build trust amongst your clients.

Did we mention great content marketing is more likely to get you the conversions you want compared to other marketing methods? .

Content
Mobile Compatibility
4.
MOBILE COMPATIBILITY

Let’s face it, most people are viewing your website from the comfort of their mobile phones. One of the biggest mistakes a company can make is not ensuring their site is mobile-friendly. Be sure that your website is compatible with most mobile devices and browsers.

5.
ACTIONABLE ITEMS

Make it easy for your potential customer to connect with you with clear and accessible Action Items. Everyone loves to press a good button. Make it easy for them!

Action Items

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